I design, build, and lead products that change what’s possible.

Design leader with 20+ years across Amazon, Google, and Disney, helping teams turn emerging technology and ambiguity into innovative products for the AI era.

What I bring

I’m a craft-led design leader with a broad creative foundation and a track record of helping teams build better products, grow stronger designers, and work with greater clarity, quality, and impact. My experience spans AI & emerging technology, streaming and interactive media, global product ecosystems, and organizational transformation.

Learn more about me

Selected companies I’ve worked with

How I lead

My leadership style is grounded in craft, clarity, and growth. I care about helping designers improve, creating teams people are proud to be part of, and building the conditions for strong work to happen consistently. That means high standards without ego, structure without bureaucracy, and support without lowering the bar.

My leadership & values

Recent work across leadership, product design, and AI

AMAZON

Creating an agentic AI partner platform

Led design and strategy for Prime Video’s partner platform, Slate, creating an AI-driven system to help studios, partners, and creators manage content across a global ecosystem serving 300M+ customers. The work unified catalog, publishing, artwork, marketing, analytics, and operations into a clearer foundation for future agentic workflows.

UNDERTONE

Voice-controlled shopping experience for TV

Created a conversational shopping experience that helped studios and premium brands connect viewers with the products from their favorite TV shows and movies. The work combined voice interaction, branded content, and product discovery into a more engaging advertising model.

Designing a safer driving experience with AI

Led the design team for the Google Driving Mode, a safety-first experience that brought Assistant capabilities into the car without adding distraction. The work simplified navigation, media, communication, and voice interactions across Pixel devices and Android Auto-compatible vehicles.

GOOGLE

TIVO

Designing the next generation of living room streaming

Led design for TiVo’s (formerly Rovi’s) next-generation living room platform, shaping spatial navigation, focus-engine logic, and scalable content discovery patterns. The work helped TiVo evolve beyond the set-top box, supporting multi-year partnerships with Toshiba, Charter, and Panasonic.

GOOGLE + POLESTAR

Building voice-first AI into the Polestar 2

Partnered with Polestar to launch Google Assistant in the Polestar 2, bringing voice-first navigation, communication, media, and vehicle controls into one embedded driving experience. The work helped define a new model for in-car AI, with Car Magazine calling it, “One of the best voice recognition systems we’ve yet tried in a car.”

See additional work

Testimonials

  • “Tyson has a strong POV, ability to shape narrative, and a very broad set of design skills to get things done.”

    Sr Director, Google

  • “Tyson's ability to effectively prioritize visual balance, brand, user experience, and business needs is truly remarkable.”

    VP of Marketing, Undertone

  • “Tyson is a thoughtful leader with a strong growth mindset and a creative approach to solving both big and small problems.”

    Director of UX, Google

  • “Tyson's leadership and guidance despite organizational complexities inspires the designers on his team to push design boundaries.”

    Sr Product Manager, Google

  • “Tyson has been super supportive as I take on more complex responsibilities. He's supported my decision-making and given guidance in places where I needed help most.”

    Product Designer, Google